Etsy boom

So much to say about this growing trend… I think in the past, Etsy was dismissed as ‘somewhere you could buy macrame’. Except suddenly macrame has become really, really fashionable!

The images above were all taken in the home of well known crafter Rachel Henderson.

Whether you are looking for Macrame or bunting…


cushions or more Macrame…! There really is something for everyone.

Below are images from the busy HQ of another Scottish Etsy seller Jilly Jilly Design.

Over the last few years online market place Etsy has seen a growth in popularity, with many people setting up micro or kitchen table businesses, either full or part time. It is interesting to see how many people use this website and for what reasons. Seareach, a security label manufacturer, based in the UK, did some research. The company focuses on producing security labels, identification tags and printed documents including cheques, vouchers, certificates and tickets.

Here are their results –

As more people step away from popular high street brands and ecommerce giants such as eBay and Amazon, online marketplaces are becoming increasingly popular. As a group, crafters hope they might even benefit from the possible, doom and gloom of Brexit, the inevitable changes, if they actually happen, will mean that we will look more to home grown products.

Artist, Cheryl Jones and I are discussing this on a shoot recently, her beautiful prints are displayed in her amazing modernist home…

Etsy was launched in 2005 and has helped see an increase in the microbusiness workforce. Microbusinesses are a powerful economic driver; their distinct difference from small businesses is that their workforce doesn’t exceed 9 employees.

Speaking about the study, Stuart Jailler at Seareach commented:

“Websites such as Amazon have had some bad press over the last few years, from allegedly not paying enough tax to the poor working conditions of their staff so it is no surprise shoppers are slowly moving away from them. Etsy has stepped into the area easily, offering unique products that you can’t find elsewhere online or on the high street.”

He added:

“Etsy also offers small independent sellers or microbusinesses a way to get a foothold in the marketplace without having to spend time or money building their own bespoke website. This has allowed shoppers to easily find unique items or items which can be personalised easily, and allows them to shop from independent sellers rather than big name brands. As people’s shopping habits change, I can only see the popularity of sites such as Etsy increasing.”

I know where I will be shopping this year on Black Friday! Shopping on Etsy is a surefire way of ensuring that your home is individual and really yours.



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